About - GIL ™
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I am Israel

(yes like the country)

Digital Branding Specialist with a never ending hunger to learn new things

Connect with me

Web development skills

HTML0%
Jquery0%
UI Design0%
CSS30%
PHP0%
UX Design0%

Passionate

Photographer

Browse my portfolio for freelance photo projects I did recently

Multimedia Skills

After Effects0%
Premiere Pro0%
Final Cut Pro0%
Illustrator0%
Lightroom0%
Audition0%

Brand Management Skills

Strategy

When working with business owners, the very first step we talk about is strategy. I ask questions such as:

  • What business model are you using?
  • Do you feel that you are getting the awareness you deserve?
  • What sort of planning are you taking to reach short and long term objectives?

The strategic planning is a fundamental step in building a memorable brand.

Storytelling

When business owners launch their companies they forget about their story. They do not share it or they elaborate a fictitious one for the sake of landing consumers. I like to focus on studying the business true story and transform that into a memorable experience.

My storytelling approach focuses on:

  • Generating a creative view of the company’s current background
  • Elaborating unique selling points that serve as guideline for content generation
  • Generating a visual look and feel of the story (Photos, Videos, Animations)

Consumer Psychographics

During my latest studies a (BA in Media Management), I came to the conclusion that companies need psychographic analysis of their target audiences. This is crucial for effective branding. Demographics alone are not sufficient background to reach a desirable market. Therefore, I studied psychographics to help segment businesses audiences in the following dimensions:

  • Interests
  • Values
  • Attitudes
  • Behaviors

These dimensions are important in digital advertising, in fact, Facebook Ad Manager allows you target people on a psychographic perspective. I offer businesses an opportunity to generate this information.

Digital Marketing Skills

90%%

Facebook Ad Manager

75%%

Google Ads

80%

Google Analytics

75%

Voluum

90%%

Email Marketing

90%%

SEO

75%

Blogging

Hire me

for your project